A real estate firm is to produce a report on the Jordanian housing market which could help set the standard for property investment in the country.
Almehanya for Real Estate Investments and Housing (AREIH) has signed an agreement with Ipsos Jordan to conduct a comprehensive eight-week field survey.
The study will aim to uncover the present state of the country’s property market and will examine the habits and housing needs of the general population.
Middle-income professionals in particular will be targeted by the project in an effort to find out what sort of property the country’s developing society wants.
Baker Odeh, executive director and general manager of AREIH, said he hoped the information could be used to create an index for middle-income real estate marketing Jordan, similar to the stock exchange index.
Ipsos Jordan is part of the international group Ipsos-Stat, a field research firm with offices in 55 countries.
Mustapha Tabba, general manager of Ipsos Jordan, said the survey would cover a random sample of 2,000 people who are members of professional associations.
The quiz will cover respondents not only in Jordan but also in Saudi Arabia, Palestine, the UAE, Kuwait, Qatar, and Bahrain.
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